Insights & Reports

Research built from what tech buyers actually say and do

Explore original insights on adoption, spend, competition, and emerging demand.

Enterprise Applications · Aug 13, 2026

AI’s Impact on Enterprise Software Spend and Displacement

Buyer signals from 2,000+ discussions across vendors including Figma, Twilio, Atlassian, HubSpot, and more.

Enterprise Applications · Jul 29, 2026

Qualitate Disruption Matrix: Which Software Markets Are Most Vulnerable to Disruption

A map of which software markets are most likely to see changes in top vendor makeup. Vendor usage and evaluation data based on 8,000+ 1H ‘26 discussions with senior tech buyers conducted by Qualitate’s AI Moderator.

Fintech & Payments · Jul 23, 2026

Where Wise wins, where it stalls, and why

A B2B buyer-side breakdown of a recent Wise quarter, tested against management’s own commentary. Built on 170+ cross-border payments discussions.

Data & AI · Jul 22, 2026

How are enterprises trying to control token spend?

Mitigation tactics, governance maturity, and open-source adoption from Qualitate’s 1,500+ model provider expert discussions.

Data & AI · Jul 14, 2026

Data Management & AI Tech Stack Trends: What Senior Buyers Are Reprioritizing For 2027

Anthropic now leads forward evaluations in LLMs and generative AI, AI agents are absorbing BI budgets, and cost-effectiveness remains the industry’s weakest vendor score.

Fintech & Payments · Jul 9, 2026

Agentic Commerce in 2026: What Merchants and Fintechs Are Actually Adopting

Adoption paths, vendor shortlists, pricing models, and the barriers blocking autonomous checkout, directly from Qualitate's interviews with senior tech buyers.

Data & AI · Jun 30, 2026

What 2,200+ buyer discussions reveal about open-source LLM adoption in 2026 (Mistral, Hugging Face, DeepSeek, Cohere)

Enterprises are shortlisting open-source LLMs more often, but deployment is still selective. Cost, data sovereignty, and trust are the key factors in buying decisions. New findings on Mistral, Hugging Face, DeepSeek, and Cohere from Qualitate’s latest study.

Data & AI · Jun 23, 2026

Is Databricks Really Winning Snowflake’s Workloads? What Buyer Signals Show

Market share breakdowns, evaluation shortlists, and win rates from Qualitate’s senior tech buyer interviews.

Data & AI · Jun 18, 2026

Inside 2,236 AI Buyer Discussions: How Anthropic Overtook OpenAI in Enterprise Momentum

In Qualitate’s 1H ’26 data, Anthropic posts the strongest spend growth of any AI vendor and its usage share doubled study-over-study, while OpenAI’s evaluation pipeline thinned and its conversion rate fell behind Anthropic’s.